
OTHM Level 5 Extended Diploma in Tourism and Hospitality Management
In today’s rapidly evolving global economy, the tourism and hospitality industry stands as one of the most dynamic sectors, offering a wealth of opportunities for those seeking a career in this vibrant field. The OTHM Level 5 Extended Diploma in Tourism and Hospitality Management is designed to equip individuals with the essential skills and knowledge required to excel in this competitive industry. This qualification is a significant stepping stone for those aspiring to achieve managerial roles and enhance their career prospects within tourism and hospitality.
The OTHM Level 5 Extended Diploma is a comprehensive program that provides an in-depth understanding of key aspects of tourism and hospitality management. The curriculum covers a range of critical areas including strategic management, marketing, human resources, and financial management, tailored specifically to the needs of the tourism and hospitality sectors. This well-rounded approach ensures that students are not only familiar with the theoretical concepts but also gain practical insights into the operational and strategic challenges faced by industry professionals.
One of the primary benefits of the OTHM Level 5 Extended Diploma is its focus on developing strategic leadership skills. Students are trained to analyze and respond to complex business environments, making them adept at formulating strategies that drive organizational success. This focus on strategic management is crucial for aspiring managers and leaders who aim to influence the future direction of their organizations and make impactful decisions in a fast-paced industry.
The program emphasizes the importance of marketing within the tourism and hospitality sectors. With an ever-increasing competition for attracting and retaining customers, understanding market trends and consumer behavior is vital. The diploma equips students with advanced marketing strategies and tools, enabling them to design and implement effective marketing campaigns that resonate with target audiences and enhance business growth.
Human resource management is another key component of the curriculum, reflecting the critical role that personnel play in the success of tourism and hospitality operations. The diploma offers insights into best practices for recruiting, training, and retaining talented staff, ensuring that students can contribute to building a motivated and high-performing team.
Upon successful completion of the OTHM Level 5 Extended Diploma in Tourism and Hospitality Management, graduates are well-prepared to pursue a variety of career paths within the industry. Whether aiming for roles in hotel and resort management, tour operations, event planning, or destination management, the diploma provides a solid foundation for professional advancement. Additionally, it offers a pathway to further education, including top-up degrees and specialized qualifications, for those looking to deepen their expertise.
The OTHM Level 5 Extended Diploma in Tourism and Hospitality Management is a valuable qualification for individuals aspiring to thrive in the tourism and hospitality industry. Its comprehensive curriculum, which covers strategic management, marketing, human resources, and financial management, equips students with the essential skills needed to excel in managerial roles. By investing in this diploma, you are not only enhancing your career prospects but also positioning yourself as a future leader in one of the most exciting and dynamic sectors of the global economy. Enroll Now!
These qualifications are designed for learners who are typically aged 18 and above.
The entry profile for learners is likely to include at least one of the following:
- Relevant Level 3 Diploma qualification or equivalent qualification
- GCE Advanced level in 2 subjects or equivalent qualification
- Mature learners (over 21) with relevant management experience (learners must check with the delivery centre regarding this experience prior to registering for the programme)
- English requirements: If a learner is not from a majority English-speaking country, they must provide evidence of English language competency.
Mandatory Units
The OTHM Level 5 Extended Diploma in Tourism and Hospitality Management qualification consists of twelve mandatory units, 240 credits, 2400 hours of Total Qualification Time (TQT), and the recommended Guided Learning Hours (GLH) for this qualification is a minimum of 1200 hours.
To achieve the OTHM Level 5 Extended Diploma in Tourism and Hospitality Management, learners must achieve 240 credits, of which 120 credits are at Level 4 (6 units) and 120 credits are at Level 5 (6 units).
Level 4 Units
Level 5 Units
Learning Outcomes for the OTHM Level 5 Extended Diploma in Tourism and Hospitality Management
Level 4 units
Academic Writing and Research Skills
- Understand the concept and purpose of academic research and writing.
- Understand how to conduct academic research.
- Be able to demonstrate critical thinking skills.
- Understand how to construct a reliable and valid academic argument.
Business Environment for Tourism And Hospitality
- Know about the nature and role of public sector organisations in the tourism and hospitality industry.
- Know about the nature and role of private sector organisations in the tourism and hospitality industry.
- Be able to analyse the internal environment in which tourism and hospitality businesses operate.
- Be able to analyse the external environment in which tourism and hospitality businesses operate.
Services Marketing in Tourism and Hospitality
- Understand the principles of services marketing in the tourism and hospitality industry
- Know about the components of the marketing mix.
- Know about the principles of consumer behaviour in the tourism and hospitality industry.
- Understand the nature and importance of customer service in the tourism and hospitality industry.
- Sustainability in Tourism and Hospitality
- Understand sustainability and the sustainable development concept.
- Understand the impacts of the tourism and hospitality industry on destinations.
- Understand the principles of sustainable tourism.
- Understand sustainability initiatives in tourism and hospitality businesses
Events Management
- Understand different types of events.
- Understand the different types of events that take place within the tourism and hospitality industry.
- Understand the characteristics of the Meetings, Incentives, Conferences & Exhibitions (MICE) sector
- Understand the impact that events can have on tourism destinations.
The Development of the Tourism and Hospitality Industry
- Understand the main factors affecting the development of the tourism and hospitality industry.
- Know about the factors affecting consumer demand within the tourism and hospitality industry
Level 5 units
Digital Marketing Management for Tourism and Hospitality
- Understand the principles of digital marketing management.
- Know about the role and function of digital marketing management in tourism and hospitality businesses.
- Understand the digital marketing environment for tourism and hospitality
- Be able to conduct market research in the digital environment for the tourism and hospitality industry.
Operations Management
- Know about the ways in which effective operations management can benefit tourism and hospitality businesses.
- Understand processes, systems and planning methods used in operations management.
- Understand the role of operations management in tourism and hospitality.
- Understand the principles of visitor attraction management in the tourism industry.
Management Accounting
- Know about the context and purpose of finance and accounting in the tourism and hospitality industry.
- Be able to prepare financial statements for different types of businesses.
- Be able to interpret financial statements.
- Understand how a tourism or hospitality business could manage its working capital and revenue management.
The Management of Human Resources
- Understand the purpose and objectives of human resource management.
- Understand the functions of human resource management.
- Understand how internal and external factors impact the human resource management function.
- Understand modern development in human resource management function in a business.
Tourism and Hospitality Customer Relationship Management
- Know about customer relationship management in the tourism and hospitality industry
- Understand the nature of customer decision making.
- Understand the importance of teamwork in the context of managing customer relations.
- Understand how to effectively monitor and communicate levels of customer service.
Contemporary Issues in Tourism and Hospitality
- Understand contemporary issues that are influencing the development of the tourism and hospitality industry
- Understand the impacts of contemporary issues on the tourism and hospitality industry.
- Understand the impact of current trends on the development of the tourism and hospitality industry.
- Understand the impacts of change on the tourism and hospitality industry.
The OTHM Level 5 Extended Diploma in Tourism and Hospitality Management is tailored for individuals who aspire to pursue a career in the vibrant and dynamic fields of tourism and hospitality. This course is ideally suited for:
- Aspiring Professionals: Individuals who are passionate about working in the tourism and hospitality industry and are eager to develop the necessary skills and knowledge to excel in various roles within this sector.
- Recent Graduates: Graduates seeking to kickstart their career in tourism and hospitality management and are looking for a comprehensive program that provides both theoretical understanding and practical experience.
- Career Changers: Professionals from other industries who wish to transition into the thriving tourism and hospitality sector and are seeking a qualification that will equip them with the relevant competencies for their new career path.
- Industry Enthusiasts: Those who have a keen interest in travel, tourism, and hospitality and are looking to gain a deeper understanding of the industry dynamics, trends, and best practices.
- Entrepreneurs: Individuals aspiring to start their ventures in the tourism and hospitality sector and are seeking to acquire the necessary knowledge and skills to successfully manage and grow their businesses.
- Hospitality Professionals: Employees already working in the hospitality sector who wish to enhance their career prospects and advance into managerial or leadership positions within their organization.
- Tourism Professionals: Individuals employed in various sectors of the tourism industry, such as tour operators, destination management companies, or travel agencies, who are looking to broaden their knowledge and skill set to progress in their careers.
Overall, the OTHM Level 5 Extended Diploma in Tourism and Hospitality Management caters to a diverse range of individuals who are passionate about the tourism and hospitality industry and are committed to building successful and rewarding careers in this dynamic field.
Future Progression
Upon successful completion of the OTHM Level 5 Extended Diploma in Tourism and Hospitality Management, learners unlock a plethora of academic opportunities, including progression to the OTHM Level 6 Diploma in Tourism and Hospitality Management qualification. Additionally, as this diploma is approved and regulated by Ofqual (Office of the Qualifications and Examinations Regulation), learners may be eligible for direct entry into the third year of a three-year UK Bachelor’s degree programme. This accreditation solidifies learners’ academic credentials and streamlines their path to higher education, offering a seamless transition into advanced studies and career prospects within the dynamic tourism and hospitality industry.
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